Entrepreneurship
Fashion and Creative Business

ENT8-A1. What is Communication?

Topic
Materials

TIMING/LENGTH (IN MINUTES): 30’

DESCRIPTION

In this activity you will learn about what communication is, its process and its different types.

DEVELOPMENT/ METHODOLOGY

LEARN

Mind mapping

Make a mind map about communication in 3 minutes.

What is communication? Can you give a brief definition?

Brainstorming

What do you know about the process of communication?

How many types of communication do you know?

Are you aware of the 7 C’s of communication?

Write down your answers on a sheet of paper in 10 minutes.

Communication is simply the act of transferring information from one place, person or group to another.

Every communication involves (at least) one sender, a message and a recipient. This may sound simple, but communication is actually a very complex subject.

The transmission of the message from sender to recipient can be affected by a huge range of things. These include our emotions, the cultural situation, the medium used to communicate, and even our location. The complexity is why good communication skills are considered so desirable by employers around the world: accurate, effective and unambiguous communication is actually extremely hard.

Read more about communication here:

https://www.skillsyouneed.com/ips/what-is-communication.html

Then watch this video:

What is Communication?

DO

Watch the video above again, but this time keep notes in order to compare them to your answers on the Brainstorming activity. (10 minutes)

Paper, pen or pencil, access to the internet through a device (computer, laptop, Smartphone, tablet).